Jack Wills sold to Sports Direct in GBP 12.75 million pre-pack administration deal

Jack Wills sold on August 5. 2019 to Sports Direct for GBP 12.75 million in a pre-pack administration deal Mike Ashley’s retail empire beat Philip Day’s Edinburgh Woollen Mill Group in the bidding war 1700 Jack Wills staff and its distribution centre would be transferred to Sports Direct By guest author Sahar Nazir from Retail … More Jack Wills sold to Sports Direct in GBP 12.75 million pre-pack administration deal

Lenzing is a rock in the surf

Continued positive development of specialties business with revenue share of already more than 48 % Commitment to long-term growth plan – investment in new 100000 tons plant in Thailand approved Significantly more challenging market environment for standard viscose with historically low prices Outlook for 2019 confirmed The Lenzing Group continued its solid business development in … More Lenzing is a rock in the surf

Ikea teams with National Geographic on quirky sleep habits film series and campaign

By guest author Kyle O’Brien Creative Works Editor, The Drum Ikea is not just about meatballs and couches. With its latest campaign, the Swedish retailer wants to be known as sleep experts, so it partnered with National Geographic on a series of films called ‘Bedroom Habitats.’ The faux-nature series looks to capture and document the … More Ikea teams with National Geographic on quirky sleep habits film series and campaign

3 tips from H&M for turning influencers into ambassadors

The rise of social media influencers has given retailers a new way to reach untapped customers and promote their brands. In fact, Influencer Marketing Hub reports that 63 percent of businesses plan to increase their spending on influencer marketing in the next year. But too often, retailers treat influencer programs like a check box. Instead … More 3 tips from H&M for turning influencers into ambassadors

New York Barneys to reorganize, close 15 stores in bankruptcy

By guest authors Vanessa Friedman and Michael J. de la Merced from the New York Times Barneys NY (New York, USA), the department store chain that once defined a certain Manhattan creative cool, confirmed weeks of speculation by announcing at midnight on August 5, 2019, that it was seeking bankruptcy protection in order to restructure … More New York Barneys to reorganize, close 15 stores in bankruptcy

AIFT 2019 Registration opens – Promoting AI Applications in Textile & Fashion Industry

Following the success of AIFT 2018 as the first edition, The 2nd Artificial Intelligence on Fashion & Textile International Conference (AIFT 2019) will be held simultaneously with ShanghaiTex 2019’s TexTech Galaxy in Shanghai Pudong (China) during November 25 -27, 2019, which will once again provide an open platform for industry professionals, researchers, and practitioners to … More AIFT 2019 Registration opens – Promoting AI Applications in Textile & Fashion Industry