SOFILETA goes out for glamour launching a sophisticated, glossy look knitwear range using NAIA™ CELLULOSIC YARN

Just over a year after the launch of NAIA™ cellulosic yarn, Sofileta is writing a new page in its history with the development of an exclusive range of super-soft, fine knits with a glamorously glossy finish, on show at Première Vision, February 13-15, 2018.

The latest addition to the range of cellulosic yarns, Naia™, developed by US firm Eastman, caused a sensation at its launch in January 2017. Produced from wood pulp exclusively sourced from certified, sustainably-managed forests, Naia™ can be used to achieve fluid, breathable fabrics, that feel cool and soft against the skin, whatever the circumstances. They are practical, because they do nto crease, and are easy-care, being machine washable. Moreover, stains do not adhere, so even the most persistent (such as wine or coffee) can be easily laundered at home. The yarn has been given a top rating with Oeko-Tex product class I, meaning that it is suitable for even the most sensitive skins, making it an ideal component in lingerie and other next to skin applications. Naia™ is also naturally hypoallergenic.

For the Spring/Summer 2019 collection, Sofileta is marketing two new, finely-knit, super-soft fabrics containing Naia™, with a pretty, subtle pearly effect, fitting against the wearer’s body beautifully. A first for Sofileta, since this French manufacturer had never developed any cellulosic yarn collections before. Dominique Heuillard, Product Manager Knitted fabrics at Sofileta, enthused: “Naia™’s special features are of great interest in our markets, enhancing our natural knitwear offer.”

A fashion range with cosmetic properties available in a broad palette of colours

This new range comprises two soft knits: one with an extremely fine gauge, used to create a truly lightweight knit (105 g/sq.m), containing 90 % Naia™ and 10 % elastane that’s ideal for upmarket intimates. The second fine-gauge fabric (150 g/sq.m), is perfect for tops, T-shirts, and flowing dresses as well as lingerie. It contains 84 % Naia™ yarn and 16 % elastane. Both boast a very fluid hand and impeccable drape, with a beautifully pearly finish achieving a dainty sheen. They are truly beauty care products, caressing the skin like compact powder, and enhancing it with a subtly iridescent effect.

They are available in 16 colours, from the most natural of nudes through to brightly tonic hues, not forgetting darker shades.

This range will be exhibited at Première Vision on the Sofileta stand: N° 6H18 6J13.

SOFILETA is part of a family-run industrial Group specialised in the design and production of innovative, high-performance, technical textiles for clothing and industry. SOFILETA enjoys a solid reputation in technical and marketing terms, in particular for sports gear and personal protection equipment. SOFILETA’s approach is to invent not only new fabrics and materials but also processes and bleeding- edge technologies, to enhance its products’ performance and bring multi-purpose, high-performance solutions to sports gear and personal protection equipment in particular. Since the Group’s creation in 1911, we have developed extensive textile expertise and progressively integrated a wide range of techniques including warping, weaving, knitting, dyeing, finishing, laminating and bonding. Our vertical integration, allied with the quality of our organisation, mean we can not only produce highly reliable, technical textile components but also offer excellent service to our customers.

Eastman is a global advanced materials and specialty additives company that produces a broad range of products found in items people use every day. With a portfolio of specialty businesses, Eastman works with customers to deliver innovative products and solutions while maintaining a commitment to safety and sustainability. Its market-driven approaches take advantage of world-class technology platforms and leading positions in attractive end-markets such as transportation, building and construction and consumables. Eastman focuses on creating consistent, superior value for all stakeholders. As a globally diverse company, Eastman serves customers in more than 100 countries and had 2016 revenues of approximately USD 9.0 billion. The company is headquartered in Kingsport, Tennessee, USA and employs approximately 14,000 people around the world. For more information, visit www.eastman.com.

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