By guest author Sahar Nazir from Retail Gazette
- Yours Clothing plans to launch shop-in-shops in Tesco supermarkets
- The trial is a long-term project and stores will create an unspecified number of jobs
Yours Clothing has reportedly said it will launch shop-in-shops in selected Tesco supermarkets as part of a new deal.
Under the deal, owner AK Retail Holdings will operate dual-branded plus-size retailer Yours Clothing and men’s big and tall clothing retailer BadRhino stores for a trial period in two Tesco stores.
The first will open in the Tesco store at the Serpentine Green Shopping Centre, in Hampton, on April 30, while the second store will open next month at the Tesco store in Walsall, Peterborough Telegraph reported.
The trial is a long-term project and both stores will create an unspecified number of jobs.
Retail group AK Retail Holdings owns Yours Clothing, BadRhino, Long Tall Sally, Bump It Up Maternity and Yours London.
“As the leading retailer of ladies curve clothing and big and tall menswear clothing, we are excited about introducing even more customers to both brands via our partnership with Tesco, whilst offering great value on trend clothing that fits and flatters,” Yours Clothing and BadRhino owner and chief executive Andrew Killingsworth said.
“As the retail environment adapts to a new way of working, opening stores in partnership with Tesco is an exciting development for us and assists with our ongoing growth plans.”
Yours Clothing is headquartered in Bakewell Road, Orton Southgate, where it employs 1391 staff.