Gap reopens with a New Product Line

By guest author Nat Ives from Wall Street Journal

When Gap Inc. begins reopening stores this weekend, shoppers will notice a few differences. Fitting rooms and restrooms will be closed, and it wants to turn face masks into a fashion statement.

Caption courtesy by Wall Street Journal

The company, which owns the Gap, Old Navy and Banana Republic chains among others, plans to reopen roughly 800 North American stores this month, beginning this weekend with a handful of locations in Texas. Along with T-shirts and jeans, it will be selling fabric face masks, like a pack of two for USD 10 that was recently available on 

Gap’s reopened stores will have plexiglass at the registers and other health measures, including frequent cleaning and signs to ensure shoppers follow social distancing rules, the Journal reports. And each location will, of course, have a table at the entrance with hand sanitizer.