drupa 2016 is worth a trip to Dusseldorf, Germany

drupa 2016 is worth a trip to Dusseldorf, Germany

drupa 2016 will take place from May 31 – June 10, 2016 in Dusseldorf, Germany and we present to you a sort of a guide by presenting selected exhibitors in alphabetic order. Organiser of the show is Messe Düsseldorf

drupa is the world’s leading trade show for graphic and industrial print as well as media and multichannel – and is thus the ideal touch point for your target drupagroup.

–        314500 experts from more than 130 countries

–        188700 international visitors (60 %)

–        79 % of the visitors play a decisive role in investment decisions

–        131900 visitors with immediate investment intentions

–        96 % of the visitors are very enthusiastic about drupa and recommend it to others

The entire range of services

The classification into product categories allows for a clear structure and simple orientation:

–        Premedia/ print

–        Premedia/ multichannel

–        Post press/ converting/ packaging

–        Future technologies

–        Materials

–        Equipment/ services/ infrastructure

For detailed product categories 2016 please click here

drupa innovation park 2016

To the tune of 130 exhibitors will be presenting their innovations related to workflow, automation, print technologies and their strategic cooperation models, marketing platforms and business models at the drupa innovation park in six theme parks, in the freely accessible stage programme and in daily interviews at the dip energy lounge.

Forming the basis for innovations are not only technological advances but above all marketing concepts, business models and business platforms. Only they drive innovations, guarantee their implementation on the market and are capable of changing an industry sustainably. It is therefore all the more interesting to note that one of the six theme parks at dip maps business models and their application examples. The dip stage programme also caters to this topic with a dedicated daily slot. The importance of business models is pinpointed by Osman Zöllner, Head of Marketing/SEO/SEM/Creative at WIRmachenDruck GmbH (Germany) and first-time exhibitor at dip: “Our products and services are innovative and provide visitors with new ideas on technologies, applications and trends. Being one of the leaders in online printing we see the drupa innovation park as a suitable platform for us to “implant” new ideas on the market and to learn about business models.” Exhibiting at drupa for the first time Flyeralarm also stands for a successful business model. “For us as one of the biggest online-printing players exposure at the industry’s highlight event almost goes without saying,” says Carmen Stragkas, Managing Director flyeralarm Service GmbH Würzburg, and adds: “Here we can show to an expert audience what we are all about: the biggest product diversity on the market, innovations revolving around customer communication, new digital business models, expertise in mass customisation and lots more.”

A familiar face at the dip is Olav Kollin, General Manager at Print 4 Reseller, who was also represented as an exhibitor with his company in 2012. “At drupa 2016 we present “Marketplace 4.0” because we are setting trends in eCommerce with our central sourcing and marketing platform for print products – both for our partners and their customers.

Participating for the first time in drupa and also in the theme park Web-to-Media & E-Commerce is Gateway 3D/UK. “In a world where people are demanding more and more choice, Mass Customisation is becoming an increasingly important product option”, says Andrew Talbot, CEO Gateway 3D. “We provide Online Product Customisation & On Demand Fulfilment Systems for eCommerce, Retail & Printers helping people around the world create and deliver amazing personalised products profitably.”

The theme park Multichannel Publishing & Marketing Solutions is all about the management of cross-media contents/assets, web & App-publishing, database publishing as well as marketing and brand management solutions, but also application possibilities and trends such a augmented reality, for example. The perfect presentation platform for the Israeli start-up Fieldbit Ltd.: “We are very excited to be exhibiting at drupa for the first time. As a start-up company, providing an innovative solution based on augmented reality for field services, we see drupa as an excellent platform to generate leadership for Fieldbit in the print industry,” emphasises Evyatar Meiron, CEO Fieldbit. “This is the ideal audience for us to showcase our cutting-edge technology to and to begin what we hope will be a sea-change for field services in the print industry.”

An example of the content profile at the theme park Business Models is HP. “We believe in a world where printing creates something unique. Where brands will engage with their audiences, and the experiences that they create for them. Print, along with HP digital printing technologies has an untapped potential and our dip! presentation aims to present “The Art of Possibilities” as it all starts with a big idea”, says Nancy Janes, WW Graphics Business Development Director Strategy & Market Development, HP Inc. Graphics Solutions Business. The other theme parks are Added Value in Print, where this year’s LLPA Award winners will be exhibiting lenticular pictures and their applications. The theme park Process Optimisation & Automation will again be backed by the international non-profit standards association CiP4 while Innovations in Printing Technologies is supported by OE-A (Organic Electronics Association), the leading Association for Organic and Printed Electronics.

Key components of dip are the stage programme and the dip energy lounge. Every day from 11.00 am visitors can expect 80 presentations and lectures from exhibiting companies, associations and organisations and from 3.00 pm industry interviews hosted by dip coordinator Sandra Winter at the dip energy lounge. Every half hour drupa visitors can find out about trendsetting innovations, trends and business models. The detailed programme is available here

Düsseldorf, Germany becomes drupacity

When the Düsseldorf Exhibition Centre once again becomes the hot spot for the print media industry during drupa (31 May to 10 June), the city will also cordially welcome the hundreds of thousands of visitors from around the world. Düsseldorf will be painted red with numerous activities as the metropolis on the Rhine is transformed into drupacity. The goal of this collaborative campaign from Messe Düsseldorf and Destination Düsseldorf is to not only make the theme of the trade fair visible, but also – and more importantly – make it come alive in the city. Whether a mobile 3D lab or fashion collections made of paper, several attractive offerings targeting not only the international visitors, but also Düsseldorf residents, will communicate the core theme of the drupa trade fair innovatively and creatively, yet understandably for laymen

“With numerous events, Dusseldorf will prove that the city and its residents identify with the theme of the trade fair, which promotes locational ties,” states Destination Düsseldorf Managing Director Boris Neisser. “So we’re delighted that the initiative is receiving such a positive response and that the Düsseldorf service industry is actively participating.” More than 50 partners from the hotel, restaurant, retail and transport sectors are supporting drupacity with numerous activities – from a “paper art market” to innovative 3D projects to so-called drupabases in hotels.

Welcome, Willkommen, Bienvenue

To ensure that visitors feel welcome in the state capital from the moment they arrive, they will be personally received at the Düsseldorf Airport and the central station by the drupaulas and drupauls of welcome teams dressed entirely in red, as well as by a special testimonial campaign on billboards. The testimonials are intentionally not from celebrities, but rather from representatives of various professions welcoming drupa guests with individual quotes. And if the way to a man’s heart is through his stomach, “printen” go the same route – the druPRINTen from the baker’s guild, that is: specially baked versions of the traditional “printen” cookie, decorated with the drupacity logo and a Düsseldorf motif, which will be offered in 100 bakeries, and handed out at the airport, central station, at the exhibition centre, and in hotels as giveaways.

Wolfgang Goes Mobile: a Bus as a Rolling Laboratory

“Wolfgang” is sure to attract a good amount of attention, as a Berlin double-decker bus that has been transformed into a mobile 3D printing lab by the GoetheLab at Aachen Technical University. It brings the latest scientific findings in the area of additive manufacturing, also known as 3D printing, to the city, and makes it come alive while making technology understandable. Eight computer workstations complete with 3D printers are available, where visitors can learn how to virtually construct an object that is later printed in 3D. In addition, the “FabBus” – a combination of the words “fabber” and “bus” – features a showroom with specialist books on the subject, a lounge area and a coffee and tea bar. Incidentally, “Wolfgang” owes its nickname to none other than Germany’s most famous poet, in reference to the GoetheLab on Goethe Strasse in Aachen.

Diverse Action Programme

The drupa highlight theme, 3D printing, will also be visible in the entire inner city – in shopping malls and large department stores, but also at the airport. Here, visitors can win one of 100 personal 3D figures at the “Win Your Twin” promotion area. In the Schadow Arkaden, visitors will be able to observe how the Düsseldorf TV tower emerges on so-called delta towers over the course of the entire trade fair, or how giveaways are produced in as little as 20 minutes – little ghosts that glow in the dark. At Galeria Kaufhof Am Wehrhahn, the winner of a drawing contest will receive the subject of their drawing as a 3D object. And at Breuninger, a giant macaron welcomes visitors, who can learn interesting facts about food printing.

Extraordinary items made of paper will be shown at further attractive exhibitions at the Kö. Under the name “Paper Art Market”, stilwerk will show works by various artists, while the art of paper tearing can be experienced at Mr Lo’s Paper Show at the Kö Bogen. The Kö Galerie presents a special fashion collection made of paper, designed by students of the Media Design School Düsseldorf. The theme of the collection is based on this year’s drupa slogan, “touch the future”. Further exhibitions and lectures round off the programme.

Service is High Priority in drupacity

Numerous drupartners from the gastronomy, hotel and retail sectors offer trade fair visitors specially marked meeting places in so-called drupabases. Here, guests can relax and gather information before and after their trade fair visit. Culinary needs will also be met at the drupabases: the spectrum ranges from free snacks to daily tastings in the gourmet zones to red drupacity welcome cocktails or red alt bier ice for your return trip to the hotel. The retail sector is preparing for the numerous international visitors by setting up tax-free service points and hiring multilingual sales personnel. Lastly, as a fitting souvenir to remind drupa guests of their stay, the city emblem – the Düsseldorf cartwheel – is available in the tourist information locations as a red 3D figure.

Good to Know

Beach banners displaying the imprint, “welcome to drupacity düsseldorf” will mark the locations in the inner city where special activities and promotions are taking place. The new drupa song, “drupa is in town again” will ensure the appropriate musical atmosphere. Düsseldorf-based musician and composer, Dieter Falk, wrote the drupa hymn; soul singer Bonita Niessen brought it to life. The song will be heard everywhere in the city, for example in department stores and hotels. The city guide, Düsseldorf Inside, includes a clear summary of the drupacity programme.




Hugo Beck presents fully-automated post-print processing with new high-speed robot technology

Hugo Beck, leading manufacturer of flowpack, film packaging, and post-print processing systems, introduces its automated high-speed robotic product infeed system, coupled with film packaging applications for the print and paper industry, for the first time at the drupa trade fair. Tasks that had to be performed manually in the past can now be completed easily and with reproducible results. On top of that, Hugo Beck rounds off its trade fair package with the powerful mailline suction belt system, designed for processing mailings efficiently, and the entry-level flexo X shrink-packaging solution.

High-speed robotic system: The most efficient and flexible means of product infeed

The company shows visitors an application typical of the industry that normally needs to be dealt with manually in a live demonstration on its own stand (B70 in Hall 14). Controlled by Hugo Beck’s servo X side sealer, a tri-axial parallel robot dispenses with pinpoint accuracy a text marker on a pre-printed magazine insert, which will then be packaged in film. The integrated high-resolution camera pre-localizes the product that needs to be processed. Overall, optimum use of the maximum mechanical output of 12000 cycles per hour (in the case of the servo X) is made when the magazine is packaged.

The parallel robot – also referred to as a spider robot, delta robot or picker – is controlled via the packaging machine, where programs already ran can be saved and repeated at any time. The system is versatile and easy to integrate with existing packaging lines, both in combination with Hugo Beck’s servo X machines, for example, or systems from other manufacturers.

The robot’s large work area permits the effortless handling of a hugely diverse range of products and packaging (including awkwardly shaped), such as water pistols, stethoscopes, and magnifying glasses. This means that businesses involved in post-print processing can now respond to customer requests with greater flexibility than in the past, easily cope with large or small quantities, and increase production throughput in the process. The fully-automated feed Hugo-Beck_High_Speed_Robot_Technologysystem from Hugo Beck thus enables more efficient operating processes and pays for itself quickly.

Hugo Beck is using the range of robotic systems to expand its assortment of innovative peripheral devices, which play a key role especially for users involved in post-print processing.

mailline: Versatile suction belt system for creating mailings efficiently

Hugo Beck is also presenting a highly versatile solution for processing mailings in the shape of the mailline suction belt system. On the stand, a friction feeder dispenses an envelope-free, creatively designed selfmailer. A labeling unit dispenses and adheres to the selfmailer the address label, which an inkjet printer then marks for dispatch by mail. There is also the option of rotating the address labels by 90°.

This allows visitors to gain insight into the company’s diverse feeder systems, which are already proven across the globe thanks to unrivaled variability in their fields of application. Feeders from Hugo Beck have integral control and drive units, which essentially means that they are multifunctional and not tied to a particular manufacturer.

The flexible all-rounder: flexo X for shrink-packaging

Used as a space-saving stand-alone device or with other equipment, the flexo X is versatile in every respect and thus enjoys popularity in smaller print shops around the world, too. Since it can be adapted extremely quickly and without any tools, it is ideal for frequently changing products, either individual or stacked. A product data memory allows users to quickly view products already processed. To shrink-wrap the products at the trade fair, an SL 5015/23 shrink tunnel has been connected.

Hugo Beck is one of the world’s leading manufacturers of flowpack, film packaging, and post-print processing systems in the 3,000 to 18,000 cycle-per-hour performance range. Versatile feeders and peripheral devices are available for every system. Besides series machines, Hugo Beck also offers a wide range of custom-made solutions. Cutting-edge manufacturing processes used in-house make it possible to respond flexibly to virtually any requirement the customer may have.

Hugo Beck machines are used successfully across the globe in various industries, including print and paper, pharmaceuticals and cosmetics, food, textiles, glass, and wood.

Established in 1955 and based in Dettingen an der Erms (near Stuttgart), Hugo Beck now has the world’s most comprehensive manufacturing program in the film packaging industry. Some 110 specialists develop and manufacture the innovative packaging solutions at the company’s site. This family-owned business is now represented by a network of partners around the world.



From intelligent print production workflows to collaborative brand management solutions

Dalim Software will be exhibiting a slate of new products, at the company’s 26th anniversary of its first participation at drupa (Hall 7 E41). While the company has solid roots in the print world, we offer software solutions to help any organization that wants to take control of the production, business processes and storage of its digital assets, regardless of output intent.

Dalim Software is using drupa to launch groundbreaking fifth edition of its integrated media production platform, DALIM ES. It offers a complete solution for the management and production of the many aspects of media services, regardless of final output—print, packaging, large format, web, e-book, video, and more.

Among the many new ES 5 features are:

•             ‘Desktops’ – a fully customizable, branded web portal, transforming the user experience.DALIMSOFTWARE-categories-2

•             A new, powerful set of triggers and actions.

•             Plug-ins for seamless integration into Adobe Creative Cloud.

•             Adobe Print Engine Level 4 support.

•             Colour accurate soft proofing with a new DALIM DIALOGUE Engine flat user interface—for the desktop or mobile.

•             A way to manage and ingest augmented reality graphics through seamless integration with provider Augment.

•             A new DALIM ES 3D media viewer interface where users can manage notes (status, comment, validation, etc.), attaching annotations to a specific part of the 3D Collada image file.

•             A new media viewer supports both video reviewing and sharing. Users can navigate frame-by-frame, or 5 by 5 frames, for more precise annotations.

Dalim Software will also be showing examples of how its software works for a wide variety of users and applications, including commercial print, publication printing, packaging, brand owners, and agencies.



Esko, X-Rite Pantone, Enfocus and MediaBeacon

At drupa, Esko () will be showcasing a wide range of innovations together with sister company X-Rite Pantone and subsidiaries Enfocus and MediaBeacon. The companies will be located in Hall 8b, stand A23.

The main part of the 900-square-meter stand will consist of six Inspiration Zones that will take visitors through each step of a typical packaging production workflow. Each zone features solutions and key innovations from exhibiting companies.

The zones are:


–        Brands, Specification & Briefing

–        Design

–        Artwork & Repro

–         Flexo Platemaking

–        Printing & Ink Management

–         Finishing

Each Inspiration Zone features solutions and key innovations from exhibiting companies. In addition to these Inspiration Zones, Enfocus offerings will be present in the booth and Pantone will occupy a dedicated zone to display and sell its well-known Pantone guides and tools for color inspiration and design.

Brands, Specification & Briefing Zone

This zone will focus on the holistic packaging production process from idea to shelf, connecting stakeholders such as brands, designers, premedia and converters; and integrating with business systems such as MIS, ERP, PIM, MRM and Content Management.

X-Rite will showcase new tools that allow brand owners to select and communicate color so that it can be consistently achieved across multiple substrates, printing processes, and locations. Featured solutions include X-Rite’s PantoneLIVE digital color management; Esko WebCenter for project management; and MediaBeacon, the digital asset management company acquired by Esko in 2015.

Design Zone

The focus here will be on creating designs that meet event the strictest brand owner’s specifications, quickly and accurately. Attention will also be paid to connecting design with production/logistics for faster time to market and the ability to ensure achievable designs prior to the expense of production. 3D and digital color visualization support brand approval and drives down design time for complex multi-component POP displays and packaging. Overall, quality is improved with early automated error detection. Featured solutions include Pantone Color Guides (including the new Extended Gamut Guide), X-Rite CAPSURE, X-Rite i1Pro Solutions. ArtiosCAD structural design for packaging and displays, Cape Pack palletization software, Studio Visualizer for graphical packaging design in 3D and Studio Store Visualizer for hyper-realistic retail environment visualization.

Artwork & Repro Zone

This zone focuses on ways to produce print-ready artwork efficiently and avoid rework. The solutions showcased in this zone demonstrate how operations can address the larger number of smaller jobs running through prepress by better controlling and streamlining workflows. Visitors will see the latest techniques for ensuring accurate translation of color from proof to production-ready files. Among the showcased solutions in the Artwork & Repro Zone will be Esko WebCenter for online collaboration and approval on artwork, WebCenter Content Management, ArtPro+, the new native PDF prepress editor linked to Automation Engine workflow automation software. Visitors will be demonstrated how this powerful combination takes 60% of errors and 50% of time out of the artwork preparation QA process. Further featuring here are the X-Rite i1Pro Solutions Family and Judge QC Light Booth.

Flexo Platemaking Zone

This zone showcases how customers can take control of flexo plate production and achieve faster plate production turnaround times while delivering more consistent flexo plates. Esko’s developments in digital flexo platemaking focus on simplicity: with Esko solutions, making a digital flexo plate can be as easy as making an offset plate.

On display will be the most exciting innovation in flexo platemaking since the introduction of the CDI (Cyrel Digital Imager): a brand-new integrated flexo imaging and exposing solution, the CDI CRYSTAL 5080 XPS. This new flexo platemaking solution delivers impressive benefits, including a 68% reduction in operator time for platemaking; 50% reduction in operator training time; and 74% faster time to plate.

Printing and Ink Management Zone

This zone presents methods of dealing with the increased complexity of mixed printing environments (digital, flexo, gravure, offset) as well as achieving color consistency across an ever-growing number of substrates and production locations. Learn how X-Rite’s newest PantoneLIVE offerings, coupled with the company’s most sophisticated ink formulation software and color measurement devices, improve converters’ speed to market by reducing set-up time and eliminating physical on-press approvals.

There will be information about fixed color palette (Extended Gamut) printing solutions that enable the profitable production of short run jobs on conventional flexo presses. Extended Gamut printing allows customers to reduce job changeover times and press downtime, produce more short run jobs per day, and reduce media waste and ink inventories. Press uptime is increased by 50%, and there’s a 34% reduction in printed waste per job changeover.

Featured solutions include Esko Equinox software for Extended Gamut printing, X-Rite InkFormulation Software, PantoneLIVE Private Cloud, PantoneLIVE Rationalization Service, ColorCert, eXact Xp and IntelliTrax2.

Finishing Zone

This zone focuses on how companies can achieve increased throughput using digital finishing for packaging, sign and display applications.

Kongsberg digital cutting solutions address a tangible throughput increase by integrating cutting tables with workflow software for production control.

Customers will experience 10 % more throughput, 30 % less operator time and a 50 % reduction in training requirements while being able to improve on time delivery of critical jobs towards their customers. Featured will be the updated family of Esko Kongsberg tables, artwork preparation software i-Cut Suite, workflow automation software Automation Engine and structural design software for packaging and displays ArtiosCAD.


Enfocus will have its own zone featuring its highly rated software solutions for PDF pre-flighting and editing and modular workflow automation, including the latest developments with Switch and PitStop and Connect. With the recently released Enfocus Appstore, enabling Switch users around the world to instantly purchase and use apps created by other Switch users, Enfocus further stretches on the scalability and simplicity of its automation solution Switch. Users will have access to an infinite number of tasks and integrations that can be automated through Switch.

By leveraging its PDF-knowledge with PitStop into other solutions, Enfocus owned or 3rd parties’ applications, Enfocus will be giving even more people than today access to its new powerful PDF pre-flight capabilities.

Enfocus will also show a number of Cloud integrations for their current integrations including PitStop Server subscriptions, Asset Syncing for Switch and a move towards HTML based user interfaces, in order to maximize flexibility and user experience for users.

Enfocus experts will be on hand to explain how these solutions can deliver additional efficiencies to new as well as to its existing customers.

Pantone Store

In the Pantone store in the booth, designers, prepress and print professionals will be able to explore and purchase the latest Pantone Colour Guides and other tools and publications for colour inspiration and design.

Esko is headquartered in Gent, Belgium, and has R&D and manufacturing facilities in five European countries, the United States, China and India. Esko is a Danaher company.

Founded in 1958, X-Rite, Incorporated is a global leader in color science and technology. With its wholly owned subsidiary Pantone, X-Rite employs more than 800 people in 11 countries. The company’s corporate headquarters are located in Grand Rapids, Mich., with regional headquarters in Europe and Asia and service centres across Europe, the Middle East, Asia, and the Americas. X-Rite Pantone offers a full range of colour management solutions used by manufacturers, retailers, printers, photographers and graphic design houses to achieve precise management and communication of colour throughout their processes. X-Rite Pantone products and services are recognized standards in the printing, packaging, photography, graphic design, video, automotive, paints, plastics, textiles and medical industries. For the latest news, information and conversations, connect with X-Rite on LinkedIn, Vimeo, Twitter, and Facebook.

Pantone LLC, a wholly owned subsidiary of X-Rite, Incorporated, has been the world’s color authority for nearly 50 years, providing design professionals with products and services for the colorful exploration and expression of creativity. Always a source for color inspiration, Pantone also offers paint and designer-inspired products and services for consumers. For the latest news, trends, information and conversations, connect with Pantone on Twitter, Facebook and Pinterest.

Enfocus provides modular and affordable tools safeguarding job quality and enabling automation throughout the complete production chain. Innovative solutions improve communication between design and production while enhancing productivity and predictability through automation of routine tasks. Step-by-step deployment dramatically increases added value without forcing users to completely rethink thei

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