Sears Gets Jump on Cyber Monday – Starts Deals All Day Sunday
Thanksgiving has started in the USA with Black Friday sales, now imitated also in Europe, when retailers start the Christmas Season. In the U.S. retailers expected sales on November 27, 2015 in the order of USD 50 billion
Shoppers will find another major savings opportunity to fill their sleighs at Sears this holiday season. The retailer kicks off its Cyber Monday event early – starting Sunday, Nov. 29 at 12 a.m., running through Monday, Nov. 30 at 11:59 p.m. Daily “Cyber Busters” will continue through the week online at Sears.com/cyber, ending Dec. 5, 2015, and will feature deals on appliances, apparel, tools, jewellery, consumer electronics, footwear, fitness equipment and more.
For added convenience this holiday season, Sears also announced it lowered the minimum purchase threshold for free shipping on qualifying online orders to just USD 35 (was USD 49).
“Sears goes further on Cyber Monday by combining great deals plus a suite of free services,” said Leena Munjal, senior vice president, Customer Experience & Integrated Retail, Sears Holdings. “So whether you’re browsing Sears.com, using the Sears mobile app, visiting our stores or, like many of our members, a mix of experiences, we’ve made holiday gift shopping easier than ever.”
Sears began revolutionizing online shopping when it introduced Buy Online, Pickup In-Store 14 years ago and has steadily innovated to create convenient, timesaving services that integrate online shopping and physical stores. Free services particularly useful during the busy holiday season include:
In-Vehicle Pickup, Return and Exchange in Five – guaranteed to have online orders ready in five minutes or less, or receive a USD five coupon. Reserve It – Reserve apparel items online, and have them hand-picked and awaiting to try on at the store. Anyone, Anywhere Pickup – Purchase gifts online and have family or friend pick them up at a local Sears or Kmart in a different city. Meet With An Expert – Seamlessly move online home appliance research to the store and get expertise from a knowledgeable home appliance associate.
Key to many of these services is the Sears mobile app which also lets shoppers find the right products quickly and compare features, prices and user reviews; find deals, get eCoupons, and make the most of their Shop Your Way points; make purchases, track orders, and manage their layaway contracts.
Shoppers can download the Sears app at Sears.com/mobile.
Sears, Roebuck and Co., a wholly owned subsidiary of Sears Holdings Corporation and is a leading integrated retailer providing merchandise and related services and is part of Shop Your Way, a social shopping experience where members have the ability to earn points and receive benefits across a wide variety of physical and digital formats through shopyourway.com. Sears, Roebuck offers its wide range of home merchandise, apparel and automotive products and services through Sears-branded and affiliated full-line and specialty retail stores in the United States and Canada. Sears, Roebuck also offers a variety of merchandise and services through sears.com, landsend.com and specialty catalogues. Sears, Roebuck offers consumers leading proprietary brands including Kenmore, Craftsman, and DieHard — among the most trusted and preferred brands in the U.S. The company is the nation’s largest provider of home services, with more than 14 million service and installation calls made annually.