Permanent education through new BASF Learning Campus
German chemical giant BASF is undertaking a new initiative by establishing a global Learning Campus to offer a variety of best-in-class learning opportunities to its employees at various locations worldwide
The Learning Campus will focus on permanent lifelong learning and create further opportunities for personal and professional development. It will also support the ambitious growth goals of BASF. The new institution will consolidate all of BASF’s existing learning offerings into an integrated global platform, and will include facilities in various BASF locations around the world, as well as virtual courses. A new facility will be set up in Singapore. It will also strengthen the Learning Campus in Asia Pacific. The first courses and programmes under the new approach will be in Asia Pacific in order to attract and retain the regionally rapidly developing talent, support employees in their integration into the company, and to build-up technical skills. It is also a hub for learning innovation. The first courses will centre on core topics fundamental to the region’s development, such as a “New Leader programme” to groom new leaders and to accelerate their transition from individual contributor to leading teams. A “New Employee Programme” will help new joiners to integrate into BASF quickly and perform more effectively in their job. Additionally, the Learning Campus in £Asia Pacific will oversee a large scale programme to train BASF employees across the region in sustainable development. At the end of last year, BASF employed more than 16000 people in the Asia Pacific area.
According to Dr. Wolfgang Hapke, President, Human Resources at BASF, states: “This enhanced learning platform will provide best –in-class learning opportunities that combine global and regional customised programmes, in order to support the continuous development of BASF employees while contributing directly to the company’s ambitious growth targets”.