New Creative Director for American Spiegel women apparel brand
Richard Lowe III (28) has been named International Creative Director of Spiegel®family of women’s apparel brands, headquartered in New York (USA). He will be responsible for the design and creative direction of all in-house brands (Spiegel Collection, Newport News and Shape FX in the U.S. and abroad. In addition he will also oversee all online development, merchandising and R&D
Lowe’s engagement was announced by Lynn Tilton, Founder (2000) and CEO of Patriarch Parnters LLC, a New York based investment firm and holding company. Patriarch Partners manages 75 companies with annual revenues in excess of USD 8 billion. The company is dedicated to save American manufacturing jobs by saving American companies that have fallen from economic favour. Since its foundation, the Patriarch family funds have bought more than 150 companies and saved over 250000 jobs. For example in the portfolios are Automotive, American LaFrance as well as iconic American brands such as Rand McNally, MD Helicopters, Stila Cosmetics and Spiegel Catalogues. Under Miss Tilton’s leadership, Patriarch has become the largest woman-owned business in America and providing employment for more than 120000 persons.
Spiegel LLC is a multi-channel, direct-to-consumer retailer of women’s fashion apparel through its three primary brands mentioned above. Each brand reaches its customer base through a combination of specialty catalogues sent to customer throughout the year, as well as offerings online. Spiegel has been a household name for almost 150 years and has continued to evolve its positioning to stay relevant to the new and ageless modern woman. Newport News is a 30 year old brand appealing to women seeking stylish, yet affordable casual fashions and Shape FX is a revolutionary body enhancing concept that offers apparel and intimates for women to help them achieve their ideal body type.
Lowe has an impressive ten year track record in the fashion industry. Just one year after graduating from the Fashion Institute of Technology in 2007, he became Creative Director of Bagir in America. In addition to designing for brands Balmain, and Nicole Miller, he created private label designs for Brooks Brothers and Macy’s. Lowe was instrumental also in developing are evolutionary eco-fabric made entirely from recycled plastic bottles. This global initiative led to the creation of Eco-Gir, a high tech brand that specialised in producing apparel made from recycled waste materials. He further established partnerships with Dockers and Cintas. Under Lowe’s creative direction, Bagir’s profits increased significantly.
Lowe designed also fashion collection for Rebecca Minkoff and Juicy Couture, managed fashion shows for Oscar de la Renta, Donna Karan, Calvin Klein and Rosa Cha, and provided personal wardrobe services for Lady Gaga, Katy Perry and Michael Jackson. He is also a frequent fashion expert on TheView, Good Morning America, The Early Show, The Doctors and the Learning Channel’s (TLC) sensation, Breaking Amish.
For his first Spiegel collection (Spring 2013) , he took many cues from Spiegel’s rich and illustrious fashion heritage and introduced a more vibrant colour palette (shades of teal, fuchsia and reds, paired with whites, silvers and navies), high-fashion fit, and youthful appeal.