German textile machinery presents itself successfully in Turkey
German textile machinery manufacturers presented in the framework of VDMA conferences its latest product developments to a very interested Turkish technical audience
The presentation of 25 German textile machinery manufacturers under the umbrella of VDMA took place in mid November in Istanbul and Gaziantep (Southeast Anatolia) and around 600 representatives of the Turkish textile industry were present and formed the receptive audience. German textile machinery enjoys actually a market share of 30 to 35 % in the Turkish market and therefore its first ranking technology partner and this was also reflected that textile machinery imports from Germany topped the ones from other countries in 2012. The domestic textile industry is getting ready for future challenges and seems to be – thanks to a government stimulation programme – prepared for further investments to advance products’ quality, the creation of own brands as well as to enhance Technical Textiles.
These investments are necessary to defend the industry against competition from Asia, mainly in Technical Textiles for the automotive, construction and medical industries. In the past the Turkish textile industry was based on garments and home textiles. Now the cooperation with research institutes, universities and user industries is enhanced to successfully compete in Technical Textiles.
The audience was assured that German textile manufacturers are reliable and professional partners for this transition process and Turkish producers were invited to make use of the technical centres of German textile machinery companies to test and develop new applications to newly enter the market. Another topic was energy and material efficiency and on the occasion of the conferences in Turkey a Turkish edition of the Blue Competence Energy Efficiency Guide was launched.
The big Turkish textile and nonwovens players were present at the conferences, such as AKSA, Akrilik Kimya, Beyteks Tekstil, Hassan Tekstil, Kipas Mensucat, Kordsa, Merinos, Mogul, SANKO Holding, Selcuk Group, Yünsa and others, as well as small and medium firms.
In the first eight months of 2012 German textile machinery exports to Turkey increased by 12 % to EUR 248 million and Swiss and Italian machinery manufacturers held a market share of 15 % each.
The participating German companies at the presentations in Turkey were A. Monforts Textilmaschinen, Aug. Herzog Maschinenfabrik, Autefa Solutions, DIENES Apparatebau. DILO SYSTEMS, ERBATECH, FONG’S Europe, Groz-Beckert, Heusch, Hohenstein Textile Testing Institute, Karl Mayer Textilmaschinenfabrik, LIBA Maschinenfabrik, Lindauer DORNIER, Mahlo, Mayer & Cie., OEKO-TEX (Standard), Neuenhauser Maschinenbau, Oerlikon Neumag, Oerlikon Sauer Allma, PLEVA, Rieter Ingolstadt, TEXTECHNO Herbert Stein, Trützschler Nonwovens, Trützschler, WELKER SPINTECH, WUMAG TEXROLL and also Landesbank of Baden-Württemberg was present. Several companies closed sales during the event.