New flagship stores for U.S. Express apparel chain
U.S. Express Inc., a specialty retail apparel chain operating over 600 stores plans to open two flagship locations at Times Square in New York City and at Union Square of San Francisco to be opened in 2013
The flagship store at Union Square of San Francisco is located at the corner of Powell and Geary (number 301) streets (around 16000 square feet and on two floors, plus a mezzanine and the property is owned by Handlery Hotels, Inc. and a vacating tenant delayed Express from taking possession of the space) is scheduled to open in summer 2013.
The one at Times Square (30’000 square feet and three stories and will include a 125 foot tall, 9000 square foot LED sign package on the facade of the building facing Boradway and the property is owned by joint venture partners St Green Realty Corp and Jeff Sutton) will be located at the corner of 46th Street and Broadway in New York in the heart of Bowtie and it is planned to open it in autumn 2013. These two flagship stores will not only reflect the strength of the Express fashion authority within these two cities, but serve also as a gateway to our brand for international visitors and shoppers and forms part of the company’s international expansion strategy.
Both locations will be constructed in Express’ new store design created by Japanese design firm Wonderwall, with uptown finishes and downtown cool, the store features design elements of refined chic and forward thinking composition that creates individual spaces with a sense of style. They will be divided into three sections of Men’s, Women’s and dual-gender Denim Lab and products are divided by lifestyle categories and outfitted by gender. A refined Express brand is conveyed through the use of modern industrial fixtures, displays and textures. Mortar walls and concrete floors create an open, expansive space accented with aged oak wood floors. Glossy white walls divide the space into rooms and provide a dynamic contrast to the natural wood outrigger shelving systems.
Express is a speciality apparel and accessories retailer with over 30 years of experience of women’s and men’s merchandise, targeting the 20 to 30 year old customer. It is offering a distinct combination of fashion and quality for multiple lifestyle occasions at an attractive value addressing fashion needs across work, casual, jeans wear, and going-out occasions. The Company currently operates over 600 retail stores, located foremost in high-traffic shopping malls, lifestyle centres and street locations across the U.S., in Canada and Puerto Rico. The products are also sold by e-commerce.