The newest Art and Fashion Campaign by Neiman Marcus
The American luxury retailer Neiman Marcus Group (Neiman Marcus and Bergdorf Goodman stores) engaged for its Art and Fashion campaign for Fall 2012 photographer Erik Madigan Heck. The campaign includes 17 images and they will appear in the September edition Neiman Marcus “The Book”
Almost 20 years ago Neiman Marcus took the revolutionary step at that time to launch a campaign called Art of Fashion and was designed to feature cutting-edge fashion and provocative photography.
The 2012 Fall edition includes designer merchandise form Gucci, Valentino, Tom Ford, Oscar de la Renta, Alexander McQueen, Stella McCartney, Celine, Dolce & Gabbana, Jil Sander, The Row, Etro, Akris, Alaia Paris, Proenza Schouler, Haider Ackermannn, Burberry Prorsum, Lanvin Paris, Chanel, Mary Katrantzou, Jason Wu, Fendi, Lanvin Paris, Peter Piloto, Charlotte Olympia and Nancy Gonzales.
The photographer Erik Madigan Heck is the youngest photographer ever chosen to shoot for The Art of Fashion for Neiman Marcus. Notable photographers have included Richard Avedon, Arthur Elgort, Helmut Newton, Annie Leibovitz, Lillian Bassman and Paolo Roversi.