Bed Bath & Beyond® Launches Gift Experiences Category for Wedding Registry in partnership with VEBO®

Bed Bath & Beyond® is thrilled to announce the launch of a new Wedding Registry category, Gift Experiences. In an exclusive partnership with experience platform VEBO®, new and current registrants at Bed Bath & Beyond can now select and add Gift Experiences to their registry for more than 300 memorable experiences; in addition to adding items from our expansive product assortment.


The introduction of Gift Experiences comes as an opportune addition to the Bed Bath & Beyond Wedding Registry program. This new launch is only the beginning, furthering the brand’s mission of being the experts in wedding registry by expanding traditional registry categories to include creating memories with Gift Experiences as a gifting option. The registry industry is constantly changing and as a leader in the space Bed Bath & Beyond will continue to provide couples with the assortment, tools and services they are looking for to make their registry experience their own.

“We’re excited to give registrants and customers the ability to purchase and add gift experiences to their registry as a part of our already robust wedding registry program,” said Rob Magarino, Vice President of Lifestages. “We strive to provide our customers with a comprehensive registry experience, giving them the ability to register for gifts that are considered essential by couples including both traditional items like cookware and non-traditional options like experiences. Creating a registry is about building a life together and with the inclusion of experiences, we can help couples create everlasting memories at home and beyond.”

Bed Bath & Beyond and VEBO worked diligently to bring couples an assortment of experiences that would be both unforgettable and unique to their new life together. To ensure our registrants could find the right experience for their personality eight different personas were created. Gift experiences has something for everyone; with sub-categories for Travelers, Thrill Seekers, Culture Buffs, Outdoor Explorers, Wellness Enthusiasts, Foodies, Fitness Fanatics and Artsy Couples.

“Bed Bath & Beyond is a market leader and continues to differentiate in their offerings for guiding customers through celebrating major life events from moving into a new home to registering for a wedding. VEBO has spent several years building partnerships with thousands of experience partners, including spas, wineries, and adventure travel companies and we are incredibly excited to bring our experience offerings to the customers and registrants at Bed Bath & Beyond,” said Cody Sudmeier, CEO and Co-Founder of VEBO.

The Gift Experiences category is available across all of the available registries at Bed Bath & Beyond and can be purchased as gifts outside of the registry platform. You can find all available experiences at–gifts/all-registry-gifts-experiences/16088/

Bed Bath & Beyond Inc. and subsidiaries (the “Company”) is an omnichannel retailer selling a wide assortment of domestics merchandise and home furnishings which operates under the names Bed Bath & Beyond, Christmas Tree Shops, Christmas Tree Shops andThat! or andThat!, Harmon, Harmon Face Values or Face Values, buybuy BABY and World Market, Cost Plus World Market or Cost Plus. Customers can purchase products either in-store, online, with a mobile device or through a customer contact centre. The Company generally has the ability to have customer purchases picked up in-store or shipped direct to the customer from the Company’s distribution facilities, stores or vendors. In addition, the Company operates Of a Kind, an e-commerce website that features specially commissioned, limited edition items from emerging fashion and home designers; One Kings Lane, an authority in home décor and design, offering a unique collection of select home goods, designer, and vintage items;, an industry-leading online retailer of personalized products; Chef Central, an online retailer of kitchenware, cookware and homeware items catering to cooking and baking enthusiasts; and Decorist, an online interior design platform that provides personalized home design services. The Company also operates Linen Holdings, a provider of a variety of textile products, amenities and other goods to institutional customers in the hospitality, cruise line, healthcare and other industries. Additionally, the Company is a partner in a joint venture which operates retail stores in Mexico under the name Bed Bath & Beyond.

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VEBO is a wedding registry for experiences.  VEBO partners with providers throughout the US and internationally. VEBO offers engaged couples the opportunity to register for experiences such as winetasting, cooking classes, spa days, and skydiving. Cody Sudmeier is the Founder and CEO.  Sudmeier previously cofounded Agility Solutions. Under Sudmeier’s leadership, Agility Solutions was twice recognized as Denver’s Fastest Growing Private Company.