Coats launches Better Cotton Initiative TM certified thread

Coats, the world’s leading industrial thread company, has launched two new 100% cotton products. Tre Cerchi Vero TM and Tre Cerchi Vero+ TM are both certified by the Better Cotton Initiative (BCI) as being made from sustainable raw materials.

Adrian Elliott, President, Apparel and Footwear, Coats, said: ‘As our customers strive to achieve their sustainability goals, we can support them by exploring innovative solutions and products which are independently verified as being made from sustainable raw materials. We are doing our part to contribute to an end product that the consumer can trust has been made as sustainably as possible and without compromising on quality and performance.’

BCI is the largest cotton sustainability programme in the world. It exists to make global cotton production better for the people who produce it, better for the environment it grows in and better for the sector’s future. It aims to transform cotton production worldwide by developing Better Cotton as a sustainable mainstream commodity.

In addition, Tre Cerchi Vero+ TM is Cradle to Cradle TM approved for its dyes and chemicals. The Cradle to Cradle Products Innovation Institute is a non-profit organisation which administers the standard. Completely free of harmful substances, including pesticides, Tre Cerchi Vero+ TM is an eco-friendly solution for seams on a wide range of products. Developed with premium quality long-staple fibres, it achieves the natural look of cotton while enhancing productivity.

Through continual development and pioneering work through global teams and communities, Coats has been able to create the two new 100% cotton threads that offer uncompromising looks and performance in a completely sustainable package.

The Tre Cerchi products extend Coats’ existing range of sustainable threads. Launched in 2018, EcoVerde, a revolutionary product range including Coats Epic Ecoverde and Coats Gramax EcoVerde, feature 100% recycled sewing thread. EcoVerde offers the same proven level of performance as the industry’s leading non-recycled threads.

In March, Coats published its first sustainability report. ‘Pioneering a sustainable future’ also launched a sustainability strategy which set out seven ambitious targets in order to accelerate the company’s progress towards a more sustainable future.

Coats Tre Cerchi Vero and Tre Cerchi Vero+ are 100 % cotton made from premium quality long-staple fibres. The range offers sustainable threads that are certified by the Better Cotton Initiative™ and enhances productivity.

Coats Tre Cerchi Vero and Tre Cerchi Vero+ provide product development managers, technical managers and brand designers with a premium and certified sustainable 100% cotton thread.

Continual investment and pioneering work with our global workforces and a relentless commitment to the environment has led the creation of Tre Cerchi Vero and Tre Cerchi Vero+.

The cottons provide uncompromising looks and performance for the finest garments, from leather jackets to jeans, whilst also being beneficial for our cotton farmers and kind to the planet.

Both threads are certified by the Better Cotton Initiative™ and in addition Tre Cerchi Vero+ is Cradle to Cradle™ compliant for its dyes and chemicals.

Coats Tre Cerchi Vero is a 100% cotton thread made from premium quality, sustainable raw materials that have been certified by the Better Cotton Initiative™. Our raw materials are sourced with care for an eco-friendly sewing thread that adds beautiful, lustrous seams to a wide range of products.            

Coats Tre Cerchi Vero+ is a 100% cotton thread made from sustainable raw materials certified by the Better Cotton Initiative™ and Cradle to Cradle™ approved dyes and chemicals. Completely free of harmful substances, including pesticides, it is an eco-friendly solution for sewing beautiful, lustrous seams on a wide range of products.

Developed with long-staple fibres, Tre Cerchi Vero combines the natural look of cotton with high-performance thread.

Coats Tre Cerchi Vero+ is a 100% cotton thread made from sustainable raw materials certified by the Better Cotton Initiative™ and Cradle to Cradle™ approved dyes and chemicals. Completely free of harmful substances, including pesticides, it is an eco-friendly solution for sewing beautiful, lustrous seams on a wide range of products.

Developed with premium quality long-staple fibres, Tre Cerchi Vero+ achieves the natural look of cotton while enhancing productivity.

Coats is the world’s leading industrial thread company. At home in some 50 countries, Coats has a workforce of 18,000 people across six continents. Revenues in 2018 were US$1.4bn.

Coats’ pioneering history and innovative culture ensure the company leads the way around the world. It provides complementary and value added products, services and software solutions to the apparel and footwear industries. It applies innovative techniques to develop high technology Performance Materials threads, yarns and fabrics in areas such as automotive, composites, fibre optics and Oil & Gas.

www.coats.com